The Standard is the Standard

Episode 54: Chris Tinius (St. Xavier High School Athletic Director)

🎙 In this episode: I talk with Chris Tinius, Athletic Director at St. Xavier High School in Louisville, Kentucky. A longtime coach turned administrator, Tinius opens up about the unique pressures, pride, and purpose behind running one of the top athletic departments in the nation. From historic rivalries to modern-day transfer chaos, we cover the shifting landscape of high school sports—and what it means to truly invest in student-athletes.

🔹 Coach vs. AD

Tinius reflects on moving from the sidelines to the office and why winning as an AD feels different, but just as meaningful.

🔹 Serving Everyone, Somehow

Athletic directors wear a lot of hats. Coaches, parents, players, alumni, administrators... And guess what? All of them need something.

🔹 Pride Runs Deep

In Louisville’s Catholic community, school pride isn’t casual. It’s generational, emotional, and central to family identity.

🔹 St. X vs. Trinity

The rivalry that defines Kentucky high school sports. Two powerhouse programs that push each other and everyone around them—to be better.

🔹 Success = Pressure

When expectations are sky-high, even a regional championship can feel like falling short. That’s the weight of legacy.

🔹 Swimming in History

St. X swimming has won 35 straight state titles. Tinius talks about what it’s like to carry the weight of a streak like that.

🔹 Ghosts on the Field

Opponents aren’t just facing today’s team...they’re playing against decades of tradition, success, and expectation.

🔹 Chasing Each Other

With so many strong programs under one roof, every team pushes the next. It creates a culture where everyone believes they can—and should—win it all.

🔹 Community Chemistry

Whether it’s small towns or Catholic school pipelines, there’s power in growing up and playing together. That continuity matters.

🔹 Transfers Changing the Game

High school sports are feeling the ripple effects of the transfer portal era—and not always for the better.

🔹 Public vs. Private

Is it a level playing field? Should they compete for the same championship? Tinius weighs in with nuance.

🔹 The Truth About “Recruiting”

The myth that coaches are recruiting kids? Tinius says the success of the program often recruits itself—and that’s hard to police.

🔹 Always Accessible

Texts. Emails. DMs. Today’s coaches are more reachable than ever—and the pressure to respond (and appease) never stops.